welcome to inro's new look!
guilt free fashion subscription every month.
speeding up slow fashion, together.
welcome to inro's new look! guilt free fashion subscription every month. speeding up slow fashion, together.
endless rotation of pre-loved fashion,
curated for you.
try before you buy
Inro is a rent-before-you-buy secondhand fashion subscription, curated for you. Scoured and curated by a team of experts who are passionate about style & sustainability, you can now say goodbye to change room anxiety, or endless scrolling of online shopping - which most failed to represent us regardless!
Subscription now available nationwide!
*Remote charges may be applicable
Pick your rotation
Share your fit & style
Receiving your rotation (delivery or collection)
Purchase what you love, let go of the rest
Wear for a month
Bonus: Donate for credit
we’re shifting the perception around the value & consumption of fashion.
Inro (which stands for "in rotation") is a female-founded startup, extending the lifespan of pre-loved clothing by placing them back in rotation of your wardrobes.
For the cost of a celebratory dinner for two, you get a bunch of 'new' outfits to play with, guilt-free, and tailored to your lifestyle & desire.
Expressing your authentic self through fashion shouldn’t cost the planet!
speed up slow fashion to beat fast fashion, together.
Inro aim to reduce Australian’s consumption of fast fashion by providing a convenient & guilt free alternative.
Australia is the second-largest consumer of new textiles, with each person buying an average of 27 kg of new textiles a year, of which 23 kg are sent to landfill.
Two-thirds of those discards are man-made synthetic/plastic fibres that may never break down.
With a rent-before-you-buy model, we curb the need to impulse buy brand new.
leading the change in circular economy
Inro is changing the linear fashion economy, meaning less will be bought/manufactured, and less will be left ruining our planet.
Our community/ rotators may choose to consciously purchase the garment after wearing them throughout the rental period, but our end-of-life care takes them back to mend, alter, upcycle, recycle (and in the future, regenerate) them, which helps us close the loop on our circular business model.
Strive to create a space for all, we celebrate all fit & style. We are actively expanding our rotations to broader demography of women & non-binary folks nationwide.
While sourcing pre-loved can prove to be challenging, it is one that we proudly take on. Our current community includes folks with special needs, living in remote areas, and a wide range of age-group.
We’ve moved away from the confusing unstandardised sizing system, and match clothing to your measurement instead. You’re more than a label, and your beautiful body is created to change!
Inclusivity at our core
Join the Community
-
Additional Sky
I was sold on the first box I received, because not only were they things that I’d not have thought to purchase myself, but THEY ALL FIT.
-
Alyssa Bermudez
Perfect for myself during pregnancy when I don't want to commit to new clothing at varied sizes. Highly recommend!
-
Ruhee M
thrilled with all my pieces, they fit perfectly and nailed the brief with what I was looking for. Highly recommend, can't wait for my next box already!
